Thanks to its historic trading relationships, Hamburg is a metropolis for shopping fans from around the world. Elegant shpping streets and typical Hamburg passages in the inner city invite you to part with your money. As soon as you have left the main station by the North exit, you´ll find yourself in the main shopping area of Hamburg. The Spitalerstraße has everything from Hennes & Mauritz to haute couture. At the end of the street, you´ll find Mönckebergstraße, Hamburg´s main shopping mile, which has a varied selection of shops and cafés where business is always brisk.
If you walk from the "Mö" – as the Hamburg people call the Mönckebergstraße – to the Rathausmarkt, you reach Neustadt. Here you can find Hamburg´s designer street at the Neuer Wall. Armani, Joop and Jil Sander, jewelry by Bulgari and Cartier – these and many other international names in fashion have a presence here. Hamburg´s most famous shopping arcade, the Hanse-Viertel, is nearby on Poststraße. It has 60 boutiques and special stores. Just like in the Hanse-Viertel, many other passages connect the streets to each other and turn the city center into one giant shopping maze. If you go down the Gänsemarkt-Passage, you will reach the Gänsemarkt.
Here three shopping streets join to form a square. One of them leads directly to the Jungfernstieg by the Alster, Hamburg´s most traditional shopping street with large department stores and exquisite shops, such as the elegant Alsterhaus. However, although no shopping need is unfulfilled in Hamburg´s city center, you can easily shop ´til you drop in other parts of town. For example, Große Elbstraße in Altona has become a furniture paradise that will make the heart of any interior design fan beat faster, with exclusive names such as Stilwerk and the Danish furniture store Bo Concept.
Not far from the Elbe, in St. Pauli, lies the Karolinen Quarter, which is more than a popular bar district. Marktstraße is mainly known as an alternative shopping mile and is almost overflowing with small curio stores with knick-knacks from around the world and boutiques of young, creative designers. Just as fun is shopping right next door in the Schanzenviertel neighborhood or in chic Eppendorf. There, between Eppendorfer Baum and Eppendorfer Markt, you´ll find a lively selection of stylish fashion boutiques, trendy shoe shops and cozy cafés so you can take a well-earned rest!